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Avril Lavigne Signature Look Inspires Makeup at Abbey Dawn Show

September 23, 2012

OK. So Daily Glow did not publish this, but I DID get to talk with my buddy, James Vincent. James was the key artist for the Abbey Dawn show at New York Fashion Week. He is always a great interview and a ton of fun. I love talking with him, so I wanted to post the end result of our conversation.

In case you do not know, Abbey Dawn is Canadian rocker Avril Lavigne’s clothing line. Abbey Dawn is the nickname Avril’s dad gave her when she was growing up.

“I have a long history with rock n’ roll, so [a rocker-designed clothing line] was a good fit,” James told me. He went on to day that his clients include Florence Welch of Florence and The Machine and Joan Jett. “I have a big tie-in to the music industry, so I am really excited to be the key for Abbey Dawn,” he said.

This show used makeup from Inglot Cosmetics. I have never used Inglot, but it is supposed to be a nice brand, and a lot of makeup pros swear by it. On the brand’s website, the colors look really beautiful. They actually have a store in Garden State Plaza; if you are brave enough to try and park there, your reward is pretty Inglot makeup!

The Look at Abbey Dawn

According to James, Lavigne’s signature black smokey eye is the inspiration for the look he created for the show. He kept foundation sheer and simple with Inglot Cream Foundation and concealer as needed. He used eyeshadow from the Inglot Freedom System Palette and Inglot Cream Liner and black pencil.

James kept the lashes lush, using 2 sets of Inglot faux lashes 73s, layered over Inglot False Lash Effect mascara. Lavigne’s signature look also includes a bold, red lip, so James used Inglot Lipstick 230, which he pressed softly into the lips for the desired effect. A similar shade from Inglot’s AMC Blush collection was dusted on the apple of the cheek.

Pairing a smokey eye with a pop of color on the lip keeps the look modern and very rock n’roll, but still very wearable for most women, James said. He described the look as flirty and fun. “It captures the counter-culture aspect of rock and its free-spiritedness, but not the hardness.”

Rules? What Rules?

For spring, we are not following any one set way of doing anything, said James. Makeup is much more individual. Unlike past seasons, we are pairing spring’s traditional bright flush of color on the lip or pop of color on the apple of the cheek with a smoky eye.

Lashes are also key, so feel free to pile on lots of mascara and experiment with faux lashes. As James put it, “You make the look your own, instead of following trends that are set by the magazines.”


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